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When writing a speech, it is important to consider the topic and purpose befo...

When writing a speech, it is important to consider the topic and purpose before beginning to structure the content. The topic and purpose should align with the audience, the setting, and the message you want to convey. This guide will help you select a topic and determine the purpose of your speech. Selecting a TopicThe topic of your speech should be relevant to your audience and setting. It should also be a topic that you are knowledgeable and passionate about. When selecting a topic, consider the following:Interests of the AudienceWhat are the interests and needs of your audience? What would they be interested in hearing about? Understanding your audience's interests helps ensure they will be engaged and interested in your speechSpeaker's Area of ExpertiseSpeakers are often most persuasive when speaking about a topic they know well. It is important to speak about something you have experience in or have studied extensivelyMessage or PointWhat is the main message or point you want to convey in your speech? Is it to inform, educate, persuade, or inspire? Understanding the key message helps structure your speech around this themeTimeliness and TopicalityIs your topic timely or topical? Speaking about current events or trends can help make your speech more relevant and engaging to your audienceLength of SpeechConsider the length of your speech. Longer speeches allow for more detail and exploration, while shorter speeches require a tight focus and clear messageOnce you have selected a topic, you can begin to determine the purpose of your speech. Determining the Purpose of Your SpeechThe purpose of your speech is the main goal or objective you want to achieve through your speech. It should align with your overall message and be specific enough to guide your content and delivery. Common purposes for speeches include:To InformThe purpose of your speech is to provide information or facts about a topic. Your speech can include background information, statistics, and other relevant data to support your claimsTo ConvinceYour speech aims to persuade the audience to believe or act upon a particular viewpoint or course of action. Your speech should use evidence and logical arguments to support your position and overcome any opposing viewpointsTo InspireYour speech aims to inspire or motivate the audience to action or belief. Your speech should use emotional language, stories, and calls to action to engage the audience and compel them to actTo EntertainYour speech aims to entertain or amuse the audience. Your speech should use humor, anecdotes, and other forms of entertainment to captivate your audience's attentionOnce you have determined the purpose of your speech, you can use this as a guide to develop your content and delivery style. It is important to keep the purpose in mind throughout the writing process so that your speech remains focused and on target. Considerations for Selecting a Topic and PurposeWhen selecting a topic and purpose, keep the following considerations:AudienceConsider the background, interests, and needs of your audience. Speak to their interests and understand their perspective to ensure they will be engaged and receptive to your messageSpeaker's ExperienceEnsure that the topic aligns with your area of expertise or personal experience. Speaking about topics you are passionate about or have knowledge in helps to develop credibility and engagement with your audienceMessage ConsistencyEnsure that the topic and purpose align with your overall message and brand. Speaking about a topic that aligns with your values and message helps develop trust and connection with your audienceTimeframeConsider the timeframe for preparing your speech. Select a topic and purpose that allows enough time for research, writing, rehearsal, and preparationLength of SpeechConsider the length of your speech and how much time you have to deliver it. Longer speeches allow for more content and exploration, while shorter speeches require a tight focus and clear messageBy considering these factors when selecting a topic and purpose for your speech, you can ensure that your speech is relevant, engaging, and impactful for your audience.